LYNN BRYANT’S SUNRISE PRODUCTIONS TEAMS
UP WITH FERGUSON TO CREATE A NEW MUSIC MARKET
Nashville recording artist Lynn
Bryant is leaving no stone unturned in her efforts to bring new artists
to light. Lynn’s
company Sunrise Productions
is teaming up with Ferguson,
the nation’s number one wholesale distributor of plumbing,
heating, pipes, valves and fitting products to professional contractors,
to create a new paradigm for selling music. Through this union,
untapped markets will have access and awareness to established and
new musical artists.
Lynn Bryant knows the obstacles
an independent artist faces to have their music heard. Bryant, a
former marketing executive within the construction industry, approached
Chip Hornsby, President and CEO of Ferguson, with her music marketing
idea to reach Ferguson’s untapped markets. The marketing plan
created by Bryant and executed by Ferguson will roll out in Georgia
and Texas with a total of 21 Ferguson locations. Lynn’s album
Woman Enough will be one of three featured
artists. Additional artists and locations will be announced in the
coming months. Within each location, video monitors will play the
artists’ videos and will sell the artists’ CDs.
“Through my experience working
in the construction industry, I saw the potential of this market,
which did not sell music to their customers,” said
Bryant. “These customers are
country music fans who will now be exposed to established artists
while being introduced to new artists. I am thrilled to be part
of this venture that will open doors for other artists to be acquainted
with a growing fan base.”
Sunrise Productions will supply and ship all CDs and videos to
Ferguson’s 21 participating locations. In turn, a portion
of Bryant’s personal proceeds will go to her non-profit organization
The Nancy Ferro Learning For Life Foundation,
which provides a nurturing after-school environment for elementary
age children to thrive and grow.
Ferguson is part of Wolseley plc (NYSE:WOS), an international organization
located in 13 countries, and is the world's largest specialist trade
distributor of plumbing and heating products, with group sales for
the year ended July 31, 2004 of approximately $18 billion. For more
information, visit www.wolseley.com. Headquartered in Newport News,
Virginia, Ferguson is the country's largest wholesale distributor
of plumbing supplies; pipes, valves and fittings; waterworks; building
materials; and heating and air conditioning products. Ferguson has
sales of around $6 billion and 17,000 associates in 973 service
centers located in all 50 states, the District of Columbia, Puerto
Rico and Mexico.
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